Online trading has gained popularity in the recent past. This has been driven by the ability to access internet easily and reduced costs of selling products online. This makes it easier than setting up a physical store. Setting up a personalized eCommerce website is not cheap, however, you can sell stuff through trading stuff sites. Setting up your store on these sites is easy and you can start selling immediately. There might by hundreds of similar products on the site. Thus, a strategy is paramount to enhance visibility of your store.
The choice of the trading site you are going to use determines your ability to sell fast. It is advisable to use popular sites. You may consider free sites or those that charge a small fee to market your products. You may check navigation on the site, ranking on search engine results and the number of sellers in the site before making a decision. You may feature in several sites.
Start by using the key words that buyers could use when looking for such products. This makes it easier to get traffic to your online store through natural search results from search engines. Where the site provides keyword marketing tools, ensure you optimize your page for better visibility.
Include some added service to your product. It may be a quantity discount, free delivery or shipping if one is selling overseas. Customers are always attracted to offers that seem to give more value for their money However, ensure that the cost of the free service is added to the price of the product to avoid hurting your profits. That said, do not over-inflate the price. Since there might be similar products in the same site, check the price ranges and set the price accordingly.
The seller should post quality product images on this site. The clients make decisions on purchase from the images they see. Thus clarity is important. The images should show product details and should be taken from different angles if one does not show all that there is in the product. A white background is desirable but one can just edit any picture and remove the background.
Use caption that sell the product. Tell the visitors that the product is great for them. It caption should be concise and on point. The product features could be highlighted in bullets. The title should be catchy and in standard font. Ensure you show benefits of the products to the visitors.
There are sites that allow sellers to post videos. Videos are good at engaging with visitors and converting them to buyers of your products. Make videos that are informative, funny but short. Videos can be added to captions and pictures.
Some sites allow escrow payments and a wide range of online and mobile payment options. Pick a payment platform which is easier and popular amongst the clients you are targeting. Many of your clients will write reviews of their experience with you and the particular product they bought thus ensure quality service. Where there are disputes, try to resolve them early enough without using third parties. This will give you good reviews from clients.
The choice of the trading site you are going to use determines your ability to sell fast. It is advisable to use popular sites. You may consider free sites or those that charge a small fee to market your products. You may check navigation on the site, ranking on search engine results and the number of sellers in the site before making a decision. You may feature in several sites.
Start by using the key words that buyers could use when looking for such products. This makes it easier to get traffic to your online store through natural search results from search engines. Where the site provides keyword marketing tools, ensure you optimize your page for better visibility.
Include some added service to your product. It may be a quantity discount, free delivery or shipping if one is selling overseas. Customers are always attracted to offers that seem to give more value for their money However, ensure that the cost of the free service is added to the price of the product to avoid hurting your profits. That said, do not over-inflate the price. Since there might be similar products in the same site, check the price ranges and set the price accordingly.
The seller should post quality product images on this site. The clients make decisions on purchase from the images they see. Thus clarity is important. The images should show product details and should be taken from different angles if one does not show all that there is in the product. A white background is desirable but one can just edit any picture and remove the background.
Use caption that sell the product. Tell the visitors that the product is great for them. It caption should be concise and on point. The product features could be highlighted in bullets. The title should be catchy and in standard font. Ensure you show benefits of the products to the visitors.
There are sites that allow sellers to post videos. Videos are good at engaging with visitors and converting them to buyers of your products. Make videos that are informative, funny but short. Videos can be added to captions and pictures.
Some sites allow escrow payments and a wide range of online and mobile payment options. Pick a payment platform which is easier and popular amongst the clients you are targeting. Many of your clients will write reviews of their experience with you and the particular product they bought thus ensure quality service. Where there are disputes, try to resolve them early enough without using third parties. This will give you good reviews from clients.
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