Internet Marketing Firms & The Idea Of Personality

By Robert Sutter


To say that it is a challenge to measure someone's personality through their actions on the Internet would be an understatement. You simply do not have the means to see how they act in a typical scenario and I do not know if we will ever be able to do so through the online world. However, it appears as though efforts put forth by Five Labs are going to make this more of a reality than ever before. If you are curious as to what this means, here are some details offered by Internet marketing firms.

According to an article on Business Insider, Five Labs created a tool that will work in tandem with Facebook. Specifically, the tool in question will be able to search through the posts that others have made in order to gauge their personalities. Of course, there are specific components to take into account and Internet marketing firms across the board would be able to agree. After all, this tool has to be measured on something and there are many elements to consider.

This particular tool is facilitated by the usage of a method that's based on a previous University of Pennsylvania study. There are various personality traits that were utilized in order to make this program but you may be curious as to what this entail. The traits in question are ones that are featured in modern day psychology, ranging from extroversion to agreeableness. One has to wonder, though, how accurate this program is despite the fact that it utilizes various details.

At this point, I'm not entirely sure if it matters how accurate the program is. According to firms along the lines of fishbat, this program is still very much in its infancy and what this means is that there is potential for it to be made even better if there are certain components that need to be tightened. However, the idea of measuring attitudes through social media is an interesting concepts, as Internet marketing firms would be able to attest to. It's just a matter of how much work Five Labs wants to put into it.

Five Labs has an intriguing concept on its hands, to say the least, and I am sure that many individuals on the social media side of things can attest to this. Keep in mind, though, that this is still a young concept and it is going to take some time until it becomes an even more accurate entity. With that said, the functionality is present and it could be made into something special down the road. Of course, this is dependent on the level of work that Five Labs is willing to put forth.




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