A website is a positive way to increase your sales, productivity and market value. It doesn't matter the size of your company, it's vital to be able to reach your costumers in a massive way and make it simple to them. There's nothing better than the internet to achieve this.
Every company needs a webpage these days, it doesn't matter if the company is big or small; web-sites are a window in which consumers can be in contact with their favorite products and vice-versa. A webpage is a space that allows not only expanding a brand's presence but is also a channel to promote and sell the products and services a company or organization offers. A good webpage has a lot of traffic and this translates into big numbers and profits.
How many times have you got into a web page and thirty seconds later lose interest and abandon the page? I guess several times in a day. However sometimes a page just gets your attention and you can spend hours navigating and having fun. This is because it's designed to be attractive, webpages are meant to entertain and inform the visitor in a friendly, easy and fun way. If you want to have success online you don't only need a website, but you need an amazing webpage that is compelling and engaging. If you have traffic, your page is productive and effective. Here are some tips for having an effective webpage.
- Utility; the content has to be useful. Your site may have everything else but if your content is not useful or related to the whole theme of your site the user will abandon the page within a few seconds of entering and will not visit your webpage again, at least not in some time. Remember, useful information related to your product or theme is rule number one.
-Functionality; it needs to have a clear scheme. The links have to be coherent, navigation has to be easy. The visitor has to be able to know where to look, make sure the user don't gets lost. It's important to make it easy because the visitor does not want to spend a lot of time trying to decipher how to navigate through your page, they get easily bored, make it fun for them.
-Stylish design; a website's design is the first impression, like your presentation card and this is why it's so important. Make it look neat and professional, use colors that match your company and product, if you are selling a grandma's product don't use very bright and psychedelic pinks. Use pictures to break the monotony of big texts, use your imagination; take your time to design a fun and amazing page.
-Simple Structure; everything has to be clear and concise. Bold the important words and make sure everything is well structured.
-Attention and costumer service; when you display your company's contact information you will give more credibility and trustworthiness to your site. It's also important the user knows that he can get in touch with you at any time.
-Speed it up; make sure to use a reliable and good host, keep your pages light, use optimized pictures, don't use frames. If a page takes forever to load is destined to fail so make sure you get this correctly.
- Few clicks; this is fundamental, the quicker and easier the better.
-Don't use flash when it's not necessary; the easiest and quicker you keep it the better.
-Be social; you need a page that permits interaction, create blogs, on-line chats, questionnaires. These will make your site social and will increase traffic as well.
-Information; its imperative you provide your contact information. This will make your company look professional, and the levels of trust of your potential clients increase. It's not the same to offer a contact number than just give an email address.
Remember to use Google Analytics or any other tool you prefer to measure the sites traffic and this way you can see what your visitors are interested in. If you learn what your visitors want you can give it to them and have an amazing webpage.
These are just some of the basics, if you want to have a good and decent site you need to fulfil these requirements. The internet is an amazing tool to get to millions of people around the world, if you know how to use this powerful tool in your favor, there's only success in your way.
Every company needs a webpage these days, it doesn't matter if the company is big or small; web-sites are a window in which consumers can be in contact with their favorite products and vice-versa. A webpage is a space that allows not only expanding a brand's presence but is also a channel to promote and sell the products and services a company or organization offers. A good webpage has a lot of traffic and this translates into big numbers and profits.
How many times have you got into a web page and thirty seconds later lose interest and abandon the page? I guess several times in a day. However sometimes a page just gets your attention and you can spend hours navigating and having fun. This is because it's designed to be attractive, webpages are meant to entertain and inform the visitor in a friendly, easy and fun way. If you want to have success online you don't only need a website, but you need an amazing webpage that is compelling and engaging. If you have traffic, your page is productive and effective. Here are some tips for having an effective webpage.
- Utility; the content has to be useful. Your site may have everything else but if your content is not useful or related to the whole theme of your site the user will abandon the page within a few seconds of entering and will not visit your webpage again, at least not in some time. Remember, useful information related to your product or theme is rule number one.
-Functionality; it needs to have a clear scheme. The links have to be coherent, navigation has to be easy. The visitor has to be able to know where to look, make sure the user don't gets lost. It's important to make it easy because the visitor does not want to spend a lot of time trying to decipher how to navigate through your page, they get easily bored, make it fun for them.
-Stylish design; a website's design is the first impression, like your presentation card and this is why it's so important. Make it look neat and professional, use colors that match your company and product, if you are selling a grandma's product don't use very bright and psychedelic pinks. Use pictures to break the monotony of big texts, use your imagination; take your time to design a fun and amazing page.
-Simple Structure; everything has to be clear and concise. Bold the important words and make sure everything is well structured.
-Attention and costumer service; when you display your company's contact information you will give more credibility and trustworthiness to your site. It's also important the user knows that he can get in touch with you at any time.
-Speed it up; make sure to use a reliable and good host, keep your pages light, use optimized pictures, don't use frames. If a page takes forever to load is destined to fail so make sure you get this correctly.
- Few clicks; this is fundamental, the quicker and easier the better.
-Don't use flash when it's not necessary; the easiest and quicker you keep it the better.
-Be social; you need a page that permits interaction, create blogs, on-line chats, questionnaires. These will make your site social and will increase traffic as well.
-Information; its imperative you provide your contact information. This will make your company look professional, and the levels of trust of your potential clients increase. It's not the same to offer a contact number than just give an email address.
Remember to use Google Analytics or any other tool you prefer to measure the sites traffic and this way you can see what your visitors are interested in. If you learn what your visitors want you can give it to them and have an amazing webpage.
These are just some of the basics, if you want to have a good and decent site you need to fulfil these requirements. The internet is an amazing tool to get to millions of people around the world, if you know how to use this powerful tool in your favor, there's only success in your way.
About the Author:
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