Tips For Using Facebook Marketing In Your Business

By Stavros Georgiadis


Are you wanting to get yourself out to a lot of customers? Are you aware that Facebook can make that happen? If you have the right approach, you can harness Facebook's potential in allowing you to connect with millions of registered users.

Hold Facebook contests. Offers can include discounts and prizes for users "liking" your page. Make sure you really do award the prize so you will be viewed as an honest businessperson.

Answer any questions and respond to comments on Facebook. Show that you appreciate their questions and comments, and give helpful responses. When you already have an answer available on your website, link to it.

Using Facebook Offers, you can quickly promote a contest or freebie which you are offering on your website. Just create the offer and then make it a Promoted Post. If the offer is extra special, you can promote it to people that aren't fans as well.

Improve the Facebook marketing interface of your page using custom tabs. Tabs will give you the opportunity to organize information on your page. For instance, if you have a store, you can create a tab just for that.

Choose updates carefully. You can very quickly alienate your audience with poor content. Make sure your updates are fun or helpful. Look into using Facebook Insights to discover what posts are really the most popular with your audience.

Be sure your posts are valuable. Your followers should be able to get something valuable out of each post you make, whether it's a deal, a bit of knowledge or some inside information on your latest product. Steer clear of selling too much, however, or you may tire your followers too quickly.

Include places in the body of your Facebook page. Make a connection to communicate with visitors by asking them to sign up or register and offering them something in return. Hold contests and sweepstakes or just offer free samples of the product.

Don't share updates that have no direct relation to your own content. You may want to pontificate about politics or your new kitten, but some of your followers might be offended or bored if you do. Utilize personal accounts in order to talk about personal endeavors.

Allow people to "share" your posts and updates. People from your audience will tell others about any valuable information you have on your page. Facebook is a network that is built for interaction and sharing. Your audience will inform their networks about your content when you have share information, and this could bring you prospective customers.

Now, you're equipped with useful Facebook marketing tips. Using Facebook to assist with your marketing does not cost a lot of money, it just takes some time. Make sure you start immediately because it is unlikely that your competition is using Facebook. They may have also read this article, so get to work!




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