There's no doubt that there are hundreds of ways to drive traffic to any website. But in 2013 still one of the top and most cheapest ways to generate traffic is using video marketing. Video marketing has exploded over the last few years thanks to platforms like YouTube. In this article we will talk about a few tips to get you started with video marketing.
Now these days anyone can create a video, but simply uploading the video and hoping it gets views is not the way to do it. This is a mistake most people do and one that you should avoid. Video optimization is extremely important if you want to beat your competition. For example creating a tittle that grabs attention, a well optimized description and tags that include your targeted keywords multiple times are just a few things you can do to better optimized your videos. But most importantly you should be building a list of targeted prospects from your videos.
Make your video look good, music should be used. Think about the commercials you've seen and you'll realize that music spices up any video. Use appropriate music in your video. Thus, you will appeal to customers even more. If you do not wish to appear in the video, this can make a big difference.
Now your videos must match whatever product or service you are promoting, for example some how-to videos are great for promoting software or new internet marketing tools. Usually those videos fit well for those products, but it all depends on your niche. Funny and entertaining videos work well to, research your niche and learn which method applies to you.
Last but not least remember to always watermark all your videos with the URL of your site or blog. Remember you are doing this to get traffic so you need to be clear about what you want your viewers to do. But always use a friendly tone on your videos in a way that it does not sound like you are selling the product but that you are truly offering valuable information. If you can follow these tips then you'll be on your way to a great start with your own video marketing efforts.
Now these days anyone can create a video, but simply uploading the video and hoping it gets views is not the way to do it. This is a mistake most people do and one that you should avoid. Video optimization is extremely important if you want to beat your competition. For example creating a tittle that grabs attention, a well optimized description and tags that include your targeted keywords multiple times are just a few things you can do to better optimized your videos. But most importantly you should be building a list of targeted prospects from your videos.
Make your video look good, music should be used. Think about the commercials you've seen and you'll realize that music spices up any video. Use appropriate music in your video. Thus, you will appeal to customers even more. If you do not wish to appear in the video, this can make a big difference.
Now your videos must match whatever product or service you are promoting, for example some how-to videos are great for promoting software or new internet marketing tools. Usually those videos fit well for those products, but it all depends on your niche. Funny and entertaining videos work well to, research your niche and learn which method applies to you.
Last but not least remember to always watermark all your videos with the URL of your site or blog. Remember you are doing this to get traffic so you need to be clear about what you want your viewers to do. But always use a friendly tone on your videos in a way that it does not sound like you are selling the product but that you are truly offering valuable information. If you can follow these tips then you'll be on your way to a great start with your own video marketing efforts.
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